An influence campaign is a network: accounts, messages and communities that amplify each other.

We measure it by its structure, not by the noise of a single message. Research on the role of AI in the military domain: the information environment, open-source analysis and system evaluation, with primary sources.

Fig. 03 — Fighter jet over a glitch background, after a GIF by jak

Four problems we solve

Illustrative cases, not specific clients.

Map a coordinated campaign

Problem

Messages that look spontaneous and are not.

Approach

Graph of accounts and content, coordination patterns and image fingerprints (perceptual hash).

Deliverable

Report with the network, the method and its uncertainty.

Measure the real reach of a narrative

Problem

Knowing whether a narrative matters or just makes noise.

Approach

Spread across communities, bridges between them and comparison with a control group.

Deliverable

Reach indicators and response recommendations.

Evaluate an AI system

Problem

A model that must work in conditions nobody has tested.

Approach

Adverse scenarios, documented limits and human control over decisions.

Deliverable

Evaluation report and a reusable test suite.

Research report

Problem

A strategic question without organized data.

Approach

Primary sources, timelines and quantitative analysis where data exists.

Deliverable

Publishable or confidential report, with sources.

What we have published

· 18 min

Memetic Wars: how a meme war is orchestrated, measured and shut down

A Russian diplomat hounded by Shiba Inu dogs, a meme factory with a $1.25 million monthly budget and a Chinese operation with 7,704 accounts that almost nobody saw. Primary-source research on the parallel war of memes: how it is orchestrated, measured and shut down.

All in Military

How we can work

  • Research

    Reports with primary sources on AI, doctrine and the information environment.

  • Open-source analysis

    Collection, cleaning and network analysis of public data.

  • AI system evaluation

    Tests, limits and documentation of what a system does and does not do.

  • Training

    Workshops on information warfare, detection and response.

For public bodies and analysts · media, NGOs and fact-checking teams · companies in the sector

What data exists, which decision depends on it and what has failed so far?

That is where we start. Diagnosis, design, build and test, handover.

Tell us the context